This Type of Sales Funnel Turns Away 50% of Your Potential Buyers & Here's What to Do Instead
This podcast episode discusses the importance of understanding your specific audience's different types of buyers and creating a personalized and intentional approach to sales funnels. Chatting about the reasons why customers and leads leave and encourage YOU to look for mile markers and understand what your customers need. The north star is to help your clients make the most empowering decision for them while honoring their own capacity.
With a special announcement of the restart of my YouTube business channel.
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- Sales Funnels and Buyer Types [00:00:00] The traditional flow of a sales funnel works for only one or two of the four buyer types, leaving out the other two who need more time and trust.
- Creating Intentional Sales Funnels [00:02:58] Funnels should be intentional and ongoing conversations, not just a one-off. It's important to understand the different types of buyers and build better ecosystems for them.
- Importance of Intention and Ethics [00:07:19] Intention and ethics matter more than anything else in sales funnels. It's important to create value-based content and build relationships with potential buyers.
- Understanding why customers leave [00:08:07] Danielle discusses the importance of understanding why customers and leads leave and how it can help increase conversions and profits.
- Facilitating codependent relationships [00:08:54] Danielle talks about how certain pieces of sales copy can create codependent relationships with buyers, leading to a worse experience and buyer's remorse.
- Approaching sales and marketing [00:09:44] Danielle encourages listeners to not be overwhelmed by the many ways to approach sales and marketing, and to focus on helping clients make the most empowering decision for them.
Topic: Resources mentioned in the podcast episode