Choosing the Right Kajabi Template: A Quick Guide for Course Creators, Coaches & eCommerce Businesses

Are you a business owner feeling overwhelmed by the sheer number of Kajabi templates available? Don't worry, you're not alone! This guide will help you navigate the options and choose the best template for your specific needs.

If you’ve already set up a Kajabi plan, you might have tried some DIY designs. But perhaps you’ve realized that building funnels or cohesive branding takes time—or maybe you’re looking for something with more impact on conversions.

Luckily, Kajabi and third-party sellers offer templates tailored to various needs, from product structures to landing pages, each serving different purposes for your marketing and sales goals.

4 Main Kajabi Template Types

1.  Product Templates – Useful if you’ve got course content ready and need a structure to drop it into. However, Kajabi’s default tools often meet basic needs without additional templates.
2.  Landing Pages – These templates are critical for conversions, covering sales pages, opt-in pages, and checkout flows. Many templates focus on design, but I recommend prioritizing conversion-focused options for marketing materials. 

3. Website Templates – These encompass multiple pages, like home and about pages, but require substantial content writing. They’re useful if you’re ready to build out an entire site, but smaller pages may provide quicker wins.

4. Email Campaigns – Note: Kajabi doesn’t currently support downloadable email design templates, so any design tweaks have to be done manually or with Canva help.

Other Key Factors to Consider

1. Your Business Goals

• Lead Generation: Focus on landing page templates that are optimized for conversions.
• Product Sales: Prioritize sales page templates that effectively showcase your offer.
• Course Creation: Consider product templates for pre-designed course structures.

      2. Your Design Preferences

• Minimalist: Opt for clean and simple templates.
• Modern: Choose templates with bold colors and trendy fonts.
• Classic: Select templates with a timeless design aesthetic.

    3. Your Technical Skills

• Tech-Savvy: Customize templates to your exact specifications.
• Tech-Challenged: Choose user-friendly templates with easy-to-edit elements.

Where to Find Kajabi Templates

• Kajabi Template Store: Directly within your Kajabi account.

• Etsy: A vast marketplace with a variety of Kajabi templates.

• Third-Party Template Shops: Many designers sell their own templates.

Shop PageDesignsByDK Kajabi Page Template Shop

Tips for Choosing the Right Template

• Prioritize Conversion: Look for templates that are designed to guide visitors towards a specific action.

• Check Load Times: A slow-loading template can negatively impact user experience.

• Consider Mobile Optimization: Ensure your template looks great on all devices.

• Read Reviews and Testimonials: See what other users have to say about the template.

By considering these factors and following these tips, you can select the perfect Kajabi template to help you achieve your business goals.

Ultimately, choose templates that move the needle on conversions. Sales pages and landing pages with clean design and easy load times are crucial if you’re running paid ads or reaching cold audiences.

With Kajabi, uploading and implementing templates is a breeze, and with the right focus on customer journey and conversions, you can confidently scale your online business.

Prefer to watch a video explanation?

If you'd rather watch the video including image examples and personal tips going beyond this blog post, click to view this step-by-step How to Choose Your Kajabi Page Template video.

Happy Selling,

Danielle

Conversion Rate & Funnel Optimization Strategist