Reduce indecisive DMâs and endless email list lurkers
with this quick win workshop your âwhat you getâ đĽąsection becomes the turning point they need to curb hesitations and draw them into BUY.Â
With a mad-lib style framework, you'll learn how to optimize the section that sells more courses & coaching programs
without changing ANYTHING else in your offer
âby making potential buyers feel deeply invested in their future experience.
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While addressing internal on-the-fence objections your FAQ just canât do... The best part?
It does all of this without cringe, fear-based sales tacticsđ ââď¸, instead using strategic nuanced copy techniques that leave leads clearer and more confident in their decision.
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After reviewing 520+ Sales Page Heatmap Recordings:
I can confidently say the
âWhat You Getâ/'What's Included' section is the 3rd most viewed part of any sales page.Â
Why? Because every buyer wants to know whatâs in it for them.
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Most consumersâeven those ready to buyâwill revisit this section 2-3 times to calm any lingering doubts. Thatâs why optimizing this section is crucial. Watch a LIVE example here with a tutorial inside this workshop on how to see yours âĄď¸
Discover how to restructure and rewrite it from a conversion and nurturing perspective that goes beyond basic âso that..â sales copy, addressing the 20% thatâs missing on your FAQ or sales page to connect with your leads in a meaningful way.
YES I WANT IN!Workshop formerly titled Money-Making Bulletpoints.
Raise your virtual đ if selling your offer this happensâŚ
đ You open your laptop to write or refresh an enrollment email, feeling a mix of excitement and boredom. Youâre reusing the same pitch your audience has seen 3+ times, thinking, âIt just doesnât hit the way it used to, but I know my offer is incredible.â
đ You jump into a DM, call, or Voxer chat to answer the classic âI love what you offer, butâŚâ and feel unsure what to highlight to ease their hesitation.
đ You hyperlink your offer for the 20th time, hoping the extra exposure will lead to sales. Itâs just about that magical 10th impression, right?
đ Youâre knee-deep in a launch, your emails are getting opens and clicks, yet conversions arenât following. Whatâs not connecting?
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Welcome! Youâre in the right place.
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This workshop will have you walk away with:
â Â Laser-Focused Confidence: Know exactly where your audience is dropping off with heat map insights and pulse-check tests, so you can adjust your strategy mid-launch with ease.
â Â Irresistible, Objection-Handling Offer Details: Craft polished, compelling content that addresses the unspoken objections your audience may not even voice, drawing them closer without hesitation.
â Â A Renewed Sales Writing Process: Leave behind the burden of âjust sit down and writeâ obligations. This program rewires your approach, creating new pathways for an effortless, engaging sales flow.
â Â More Conversions & Audience Buy-In: Just like one client who saw a 49% upsell increase with zero calls and no questions, or another who gained 4 new sales within 72 hoursâby reshaping existing content with strategic positioning.
â Â A Repeatable System for Your Entire Product Suite: Apply this framework across your âWhat You Getâ sections to turn any offer into a consistent sales generatorâtalk about value! đ
And with that I Introduce You to...
Get Ready to Strut Away With:
- Unleash Your Inner Wordsmith [Audio Visualization] (Value: $33) Step into your potential as a prolific writer and thought leader.
Forget the âsit down and writeâ hustle talkâthis audio guides you to tap into the part of you that has a wealth of ideas ready to flow. If youâve ever thought, âI donât have much to say,â youâll discover itâs simply that you donât know where to begin with all your ideas!
- Turn Up the HEAT (Heat Map & Customer Recording Tutorial) (Value: $69): Take the guesswork out of optimizing your offer. With this quick, free tool setup tutorial, youâll know exactly whatâs missing from your current offer details to inspire your audience to invest.
- Stop the Stuck Exercise (Value: $29): Overthinking your copy or wondering if itâs âgood enoughâ? This guided exercise keeps you moving forward with clarity and confidence, helping you quiet doubts and get back in the flow.
- The 1-Section Sales Page Bullet-Point Upgrade Workshop (PDF & Video Training) (Value: $149): This is where the magic happens. These two exercises turn your offerâs bullet points from âokâ to âOH YEA.â With examples and placement tips for your sales page (and beyond), this guide makes your copy go further.
- Money-Making Sales Page Section Makeovers (Value: $29) Peek behind the scenes as we transform two client offers from different industriesâshowcasing live examples of what makes copy that converts.
- đ BONUS: Lifetime Access (Value: $97): Use this framework across ALL your current and future offers.
Once you tap into what aspects your people need to buy while making the offer sales copy match up with whats missing in the marketâŚ
â¨letâs just say itâs lead conversion magicâ¨
Become a champion for what they need rather than waterboarding them with âPDF and 2 calls a monthâ details.
Wondering if this only works for courses or info products? Not at all.
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The only prerequisites to this program are:
- You have an offer already created.
- Youâve sold or promoted it multiple times, so you can start spotting patterns for improvement (Iâll show you exactly where to look).
- Youâre ready to move beyond outdated âso thatâ or "I help" statements and stale copy formulas from standard launch/funnel programs.
- You want to convert more of your existing or new audience.
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To give you a look on who and what offers this workshop serves check out a few of our students:
- Â Jackie joined to use to elevate her course sales page offer details before her next launch
- Â Lucille, joined to make her 1:1 Coaching Service even more killer
- Â D.B. joined to use this for their product page
- Vivian joined using this for Group Coaching/Mastermind program
- Â Gretta, joined using this for her membership program
- Anna, joined using this for her 1:1 service
This Sounds Rad... But Who Are you?
Hey there! Iâm Danielle :) A Conversion Rate & Funnel Optimization Expert. For over seven years, Iâve been helping entrepreneurs scale dozens of 6- and 7-figure offers sustainablyâwithout resorting to manipulative tactics.
I started out managing ads for well-known entrepreneurs, driving 5-figure launches and adding 8,000+ customers to evergreen funnels.
Along the way, I noticed a pattern: even with top-tier ad setups, some offers still fell short of their goals. The issue? Not budget, but resonance. Their message and sales pitch just didnât connect deeply enough.
My approach? Help you make more without doing, spending, or writing more than you need to.
I focus on core strategies most sales copy or funnel programs overlookâall through a lens of fun and fulfillment.
Once your pitch clicks, any strategy can work.
My mission is to make ease, freedom, and play not just your end goal, but an integral part of the entire journey.
Ready to dive in?